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Rodeo Life

2023 CNFR competition kicks off with Bulls Broncs & Breakaway

CASPER, Wyo. (June 11, 2023) — When college rodeo athletes have opportunities to win national titles, they give it their all time after time. That has been the case at the College National Finals Rodeo (CNFR) and as the 73rd edition kicked off Sunday at the Fort Wyoming Center in Casper, it was evident once […]

American Hat Presents: Jeff Askey

Jeff Askey is part of the American Hat team because he believes in the core values of the company. “The whole company is based in American values. From the bottom to the top of the company, everyone is someone you want to be involved with. All the core values you associate with the cowboy way […]

Vegas NFR Icons

Two Rodeo Legends – Billy Etbauer and Cody Ohl to be Honored as Vegas NFR Icons in 2023 Vegas NFR Icons to include in-arena ceremony, special appearances and a tribute luncheon in their honor at Virgin Las Vegas on Dec. 8 LAS VEGAS – June 2, 2023 – Las Vegas Events announced today that two […]

Empty Saddles: Larry Mahan

Larry Mahan was the all-around world champion in 1966-70 and 1973. He also was the bull riding champ in 1965 and 1967. He qualified for the NFR a combined 26 times from 1964-75 in bareback riding, saddle bronc riding and bull riding. He was inducted in the inaugural class of the ProRodeo Hall of Fame […]

Back When They Bucked with Rodney Towe

Rodney Towe held down a fulltime job while he rodeoed, with a rodeo career that spanned fifty years. The Hilmar, California cowboy worked for 36 years at the Turlock Irrigation District, while he rodeoed, hitting sometimes as many as 60 rodeos annually. Born in 1941 in Fillmore, Calif. to William and Minnie Towe, he grew […]

On The Trail with Josh Frost

“The way to ride a bull is different than the way to hang on to a bull,” said 3x Linderman recipient, and 3x WNFR qualifier, Josh Frost. “You’ve got to be 100% committed to make the whistle, but sometimes it’s better to accept that the bull beat you and know that there will be another […]

Team Cavender’s Benny Proffitt

“Ever since I was a kid I’ve ridden horses and worked on a ranch, and I wanted to do the sport of rodeo because it involves horses and cowboying,” says Benny Proffitt. “I got into rodeoing when I was a little kid and I just loved it, and I’ve stayed after it and made it […]

MEMORIAL SERVICE FOR LEGENDARY COWBOY LARRY MAHAN ANNOUNCED FOR MAY 16

ProRodeo Hall of Famer Larry Mahan, arguably the biggest superstar in rodeo history, passed away on May 7. He was 79. His service will be broadcast live on the Cowboy Channel, hosted by Justin McKee. The service will be held Tuesday, Tuesday, May 16 at 6:00 p.m. (doors open at 5 p.m.) at Cowtown Coliseum […]