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Interview by Steve Kenyon CLICK THE LINKS BELOW TO LISTEN ON APPLE AND SPOTIFY     Rodeo Life is thrilled to announce a new partnership with renowned rodeo announcer and TV personality Steve Kenyon, bringing his acclaimed “Steve Kenyon Podcast” to our publication. Kenyon will share insider perspectives on top rodeo events, contestants, and news  Continue Reading »

Photos Courtesy of Team Cavender’s Kyan Wilhite, a veteran member of Team Cavender’s, said he joined the team three years ago after his now-teammate and fellow tie-down roper, Luke Coleman, mentioned the team to him. “I was at Texas High School Finals two or three years ago, and one of my buddies came and talked  Continue Reading »

Photo by Click Thompson “I went into the American Hat store to buy a new hat for my first NFR breakaway in 2020,” said Shelby Meged, the 2023 National Finals Breakaway Roping (NFBR) World Champion. “That is where my relationship with them started. I partnered with them after that, and I have been with them  Continue Reading »

by Smokey Anderson with Lori Bizzell The first Thanksgiving celebration was the Lord’s last supper with Jesus and his twelve disciples in Jerusalem. What a glorious time of fellowship! God calls us blessed! “Blessed are your eyes because they see and your ears because they hear.” Matthew 13:16 Texans celebrated the first Thanksgiving according to  Continue Reading »

  “The rep stopped me and told me I would look good in an American,” Demery said. “That’s where it all started for me. The hat I was wearing before was not good at all. I did not know the difference between 10X and 100X.”   Jarvis Demery said he was introduced to quality hats  Continue Reading »