Media

Rodeo Life Magazine Partners with Magazine Jukebox

ANNOUNCING: Rodeo Life Magazine has partnered with Magazine Jukebox to provide in-depth articles, amazing photography and a love of Rodeo and Western Culture to the waiting room of any business!

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Rodeo Life Media Corporation Expanding with Two Acquisitions

Rodeo Life Media announces its acquisitions of American Buckle and Rodeo News magazines. Coming off of one of the most memorable and exciting Wrangler National Finals Rodeos, the expectations are high to see the momentum continue with some of the best rodeoing out of the chutes in 2024. Rodeo Life Media will be there to bring fans and readers expanded coverage of all things rodeo. “American Buckle Magazine has always been about elevating the sport of rodeo and connecting fans to their favorite athlete. Rodeo Life shares that same vision and will carry it on through Rick & Lori’s leadership,” says Chris Dize, founder of American Buckle Magazine.”

Rodeo Life Media was founded on living a life of integrity with purpose and passion. Owners Rick and Lori Bizzell of Laramie, Wyoming, began Rodeo Life Media because of their passion for God, family, and country. These values will forge on as Rodeo Life works with its team of experienced rodeo professionals, including editor-in-chief Kristen Schurr. Schurr has strong ties to the rodeo industry, multiple years of experience in the publishing industry, and is a card-holding PRCA photographer.

Her work can be found in The New York Times, Cowboys & Indians Magazine, Western Horseman, Working Ranch Magazine, The Wrangler Horse & Rodeo News, Cowgirl Magazine, ProRodeo Sports News, PRCA Business Journal, Tri-State Livestock News, and more. Schurr said that she is excited about the future of rodeo and wants to deliver compelling, timely, and exciting updates to rodeo fans via Rodeo Life Magazine.

Salted with humor and good-natured commentary, Rodeo Life Magazine coverage will feature rodeos nationwide, including articles on the lives of current and up-and-coming superstars and in-depth and timely information for the growing rodeo fan base. Rodeo Life will not back down from some of the difficult topics that affect our Western way of life, our families, our faith, and our country!

Welcome American Buckle Magazine Readers

As we continue on this journey to bring rodeo enthusiasts the most comprehensive and up–to–date information about “Everything Rodeo,” we are thankful for our readers, advertisers, and staff while we continue to merge the three publications. Below are a few words from American Buckle Magazine’s previous owner, Chris Dize.

Welcome American Buckle Magazine readers to the May edition of Rodeo Life Magazine. Some of you may not be aware and are asking why has there been a name change?

American Buckle Magazine was acquired back in January of this year by Rodeo Life Media Corporation. As the sport of rodeo continues to grow by leaps and bounds, so has our magazine. Rodeo Life is a national media company who also owns Rodeo News and Rodeo Life magazine. With the addition of American Buckle Magazine, Rodeo Life now has a massive reach of 1.5M+ rodeo fans nationwide. Moving forward, you can expect more quality content of what you have come to love and expect within the rodeo sport and western lifestyle spread out through 11 complete editions (Jan/Feb – December) each year.

Blessings,

Chris Dize

Scott Knudsen Joins Rodeo Life Magazine as Contributing Writer

Rodeo Life Magazine is proud to announce the addition of Scott Knudsen to its roster of contributing writers. Scott, a fifth-generation Texas cowboy with a unique journey, brings his storytelling prowess and entrepreneurial insights to the esteemed publication’s pages.

Hailing from Tarleton State University in Stephenville, Texas, Scott’s path has been marked by extraordinary experiences. Surviving a lightning strike that left an indelible mark on him, he embodies resilience and a determination to share his remarkable story with the world.

Scott is known to many as the host of the popular podcast Cowboy Entrepreneur, which is available on leading platforms like Spotify, iHeartRadio, and Apple Podcasts. In his engaging episodes, he seamlessly blends the cowboy way of life with entrepreneurial wisdom.

In addition to his podcasting ventures, Scott is no stranger to the screen, having hosted the series “On The Road with the Cowboy Entrepreneur” and gearing up for a new show on Knekt TV. His foray into writing has also seen success, with his debut book, “Sovereign Rein,” already published by Leadership Books, and his upcoming release, “You Can’t Crack That Egg Twice,” scheduled for the summer of 2024.

Scott’s storytelling prowess extends to his contributions to “Rodeo Life Magazine,” where readers can expect to be captivated by his passion for the rodeo lifestyle and beyond.

Audiences can look forward to the summer of 2024 for the release of “Lightning Cowboy: A True American Love Story,” a feature film that delves into Scott’s journey of survival, faith, and family, defining his life’s narrative.

Beyond his creative pursuits, Scott is a sought-after keynote speaker, captivating crowds nationwide with his inspirational journey. His emcee and brand ambassador skills have seen him connect with diverse audiences across various platforms.

Scott has been featured on podcasts in over seven countries, and his global impact transcends borders. He has garnered attention from esteemed media outlets such as Fox News, BBC, and The Guardian. His commitment to giving back led him to co-found the Cowboy Entrepreneur Foundation, furthering his mission to empower individuals through his story of resilience and passion.

For more on Scott Knudsen’s contributions to Rodeo Life Magazine and his upcoming projects, stay tuned to the pages of the publication and follow Scott on IG here

Whey Jennings Announces New Album

NASHVILLE, Tenn. (April 08, 2024) – Country recording artist and traditional minded singer-songwriter Whey Jennings is thrilled to officially announce his highly anticipated debut album of new songs, Jekyll & Hyde, due out August 23 by Dirt Rock Empire [pre-save/pre-add]. Jennings will celebrate by releasing the album’s title track on Friday, April 12 [pre-save/pre-add] and the music video [@YouTube]. Forthcoming single releases also include “One Of These Days,” “10 Day Run,” “Girl On A Fast Horse,” and “Sleeves” leading up to the album’s release date. With writing credits on nine of the twelve songs, Whey’s ability to transform stories from his life and others into sonic country gems with honesty, sincerity and authenticity is once again evident. Not straying too far away from country music’s metaphorical tree trunk, or his own established sound, Jekyll & Hyde delivers the gamut of song tempos.

“This album’s got something for everyone on it, but I’m calling it Jekyll & Hyde because that song encases the whole project,” Jennings said. “There’s me back then, and there’s the new me now. The depth with some of these songs really touches my soul.”

From barn-burning country rockers that’ll have his listener up on their feet, to more thoughtful ballads that’ll sit them back down and make them think, the new album has depth. Whey also introduces his first ever recorded duet “Girl On A Fast Horse” with Charity Bowden from Sweet Tea Trio. Jennings was surrounded by a world class group of iconic Nashville studio session players to lay down the tracks of Jekyll & Hyde, including Danny Parks (Blake Shelton, Grand Ole Opry Band) fiddle and guitar work, Duncan Mullins (Luke Bryan, Big & Rich) on bass, and Joel Key (Cody Johnson, Tracy Lawrence) on acoustic guitar. Whey also reunited with Music Producer Gary Carter (Marty Stuart, Faith Hill) who contributed steel guitar work, and who also produced Whey’s previous EP, Just Before The Dawn.

“I believe what we’re doing is powerful and I believe it’s going to change lives,” Jennings said. “I want to be an entertainer, but I also want to be somebody who makes you think about not only who you are, but who everyone around you is, and how to make this world a better place. I want people to feel my music.”

JEKYLL & HYDE TRACKLISTING & SONGWRITERS:

1. “Jekyll & Hyde” (Whey Jennings, Wes Shipp)

2. “One of These Days” (Whey Jennings, Sam Lowe)

3. “Girl On A Fast Horse” featuring Charity Bowden (Whey Jennings, David Wade, Shane Grove, Taylor Hughes)

4. “Hotter in Texas” (Whey Jennings, David Wade, Shane Grove, Chris Foust)

5. “One Folded” (Michael Anthony Curtis, Gordon MaGee, Marlon L Raybon)

6. “Caught Up” (Whey Jennings, Wes Shipp)

7. “Sleeves” (Whey Jennings, Wes Shipp)

8. “Home” (David Wade, CJ Garton, Shane Grove)

9. “10 Day Run” (Whey Jennings, Wes Shipp, Sam Lowe)

10. “I Would Die” (Whey Jennings, Michael Curtis)

11. “Billboard Jesus” (Whey Jennings, Wes Shipp)

12. “Hallelujah” (Leonard Cohen)